Podcasting To Drive Traffic: Learn how to do it.

Posted on

Picture 2

I often get asked how businesses can boost their blog readership without having to go through the expense and camera trauma involved in being a Youtube star. The answer is always the same – learn how to podcast! A podcast is a simple audio clip that you can record at the office or in the comfort of your own home. All it takes is a bit of podcasting software that you can download free online, and a basic podcast script.

Learning how to podcast is the easiest and most camera-shy way of rapidly growing your business. When thousands of people hang on your every word, it’s usually because they can hear those words! Today I’m going to teach you how to create simple podcasts that will push your blog subscribership and traffic way, way up.

•Download a free sound recorder – Camtasia or Audacity

•Choose an appropriate file format (mp3 is the best)

•Create a basic album cover in Photoshop to promote your podcast

Okay so that’s how to podcast but it is no way details how to create an excellent podcasting strategy that you’ll use to grow your blog readership! So let’s get to step 2.

Learning how to podcast means figuring out what sort of audio ‘show’ your readers would love. What do they need? How can you present this information in a fun, interactive way? Should there be more than one person speaking on the podcast?

Start with a title: “How to Talk Like a Pro”

The Length: Unless you are Rush Limbaugh or Howard Stern or you have a killer guest like Kim Kardashian, i think 20 to 45 minutes is ideal.

The Description: 2 Social Media Experts Talking About Podcast Creation

What are you Featuring: Stats, Jokes

Do you have any Goals: To educate your reader as part of a bi-weekly blog series

This outline will help you to structure your podcasting strategy. When putting together something like  “How to Talk Like a Pro” these are the details you’ll give to a professional script writer or blogger, if you’re getting it done by an expert. Writing audio scripts is challenging, so this may be something you want to consider.

If there’s one tip I can give you about learning how to podcast, it’s that practice makes perfect. You’ll have to be careful about your tones, and the way you form your words – and you’ll need to practice getting into the ‘dynamic voice’ character.

There’s a reason why radio station hosts always sound like they’re drinking white wine! You have to know how to podcast that will affect your ‘listeners’ so that they come back for more. Gaining podcast listeners is much more simple than blogging, especially if you have an angle or show that you do weekly.

To build traffic your podcasts need to be popular. You can put them on popular podcasting sites to funnel traffic to your blog – like PodOmatic, Podbean, Itunes and Podcastalley. You can also use Pinterest to promote your podcasts by uploading your album images there.

You can also use Facebook to attract new listeners by just posting your URL in a status update and get traffic from there.

Don’t forget your album covers there as well! Create full blog posts that promote your podcasts, and make it a feature on your blog!

Did you like this post on how to podcast for blog traffic? Then please share it!

Advertisements

6 thoughts on “Podcasting To Drive Traffic: Learn how to do it.

    Stacia said:
    May 11, 2013 at 9:58 am

    What’s up it’s me, I am also visiting this site on a regular
    basis, this site is actually good and the users are in fact sharing
    nice thoughts.

    Allan said:
    May 12, 2013 at 10:34 pm

    I’m not that much of a online reader to be
    honest but your sites really nice, keep it up! I’ll go ahead and bookmark your website to come back later. Cheers

    elevatepr responded:
    May 13, 2013 at 12:06 am

    Thank you so much.

    Doyle said:
    May 23, 2013 at 2:17 am

    When someone writes an post he/she maintains the idea of a user in his/her mind that how a user can know it. So that’s why this post is amazing. Thanks!

    elevatepr responded:
    May 23, 2013 at 12:49 pm

    Thank yooou

    Pearl said:
    May 26, 2013 at 3:45 am

    It’s the best time to make some plans for the future and it’s time
    to be happy.I want to read more things about it!

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s